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This wiki is a place where marketers--and non-marketers--can come to expose bad advertising and marketing and the companies that practice it.

Here's how it works: this wiki is moderated and written by Paul McEnany (Hee-Haw Marketing) and Clay Parker Jones (exitcreative). We need your help in finding the bad marketers out there. If you've been tricked, severely disappointed, or generally just pissed about the quality of a company's advertising, call them out on our Identify! page. We'll report on it (and contact the company for their response), cite you for your investigative work...and then, we'll watch them clean up their act. At least that's our hope. Once a company has made a change, we'll report on that, too. We're not just bitching for bitching's sake. We're calling companies out for the consumers' greater good.

It's not a traditional wiki, where anyone can make changes and add pages. We're going to be calling out some big companies and we don't want sneaky alterations. So please head to the Identify! page, call out a do-badder. Each company in the Axis will have its own page and will be listed for all to see.

Thanks!

Paul & Clay
Axis of Evil


exitcreative
exitcreative
Latest page update: made by exitcreative , Jan 19 2007, 8:58 PM EST (about this update About This Update exitcreative Edited by exitcreative

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